Microsoft Ad Monetization platform
App developers, game studios, ad networks, and marketing agencies – our platform has something for everyone. See how our comprehensive features and broad customer reach can help you reach your business goals.
We support a wide variety of ad experiences including banner ads, interstitial ads (banner and video), playable ads, and native ads. Our platform is compliant with the OpenRTB, VAST 2.x, MRAID 2, and VPAID 3 standards and is compatible with MOAT and IAS.
Maximize your ad revenue by using the new Microsoft ad mediation service. Our service delivers ads from popular ad networks that support different markets and ad formats to help increase your fill rates. You can configure your mediation settings in Dev Center without changing your code. You can even let us configure mediation for you, and our machine learning algorithms can help boost your ad revenue even further.
Run objective-driven app install ads campaigns from the Windows Dev Center dashboard to help increase your conversions. You can also participate in community ad campaigns with other developers and run cross-promotional house ad campaigns in your other apps for free.
Use the analytics reports on the Windows Dev Center dashboard to see how your ads in apps and app install ads campaigns are performing, and use this information to maximize your ad revenue and app installs. We also provide REST APIs you can you use to get this data programmatically.
Whether you’re monetizing your app with ads or looking to promote your games with app install ads, we’ve got you covered. Leverage our expertise to create objective-driven, highly targeted campaigns with rich, custom-made creatives. You can also validate campaign performance by tracking installs using partners like Kochava. High-budget campaigns qualify for premium support to maximize your conversion and lower your cost per install.
Advertisers can extend their reach across a diverse set of Microsoft products and properties, with ads appearing in Microsoft premium app and web properties like MSN, Skype and Outlook, and in Universal Windows Platform (UWP) apps for Windows 10 devices. It’s easy to integrate with our RTB-compliant platform and reach customers on a range of device types including mobile, PC and tablet, Xbox, HoloLens, and more.