LiveOps

LiveOps helps you shorten the feedback loop between development and player satisfaction.

Rev fast. Grow faster.

You need to understand your players, meet their individual needs, and cultivate long-term relationships to grow a healthy community. LiveOps helps you shorten the feedback loop between development and player satisfaction, producing a higher return on investment and helping your game last longer.

Update with no patch required.

Store game logic, data, and assets in the cloud and update without having to push new client builds on your players.

Gather and analyze game data

Understand and react to players in real time with one-stop data analytics, storage, processing, and exports.

Run your game as a service

Learn how to run your game as a service with telemetry, automation, notifications, in-game commerce, and more using PlayFab LiveOps.

Experiment and learn

Segment players into logical groups and target them with incentives, live events, and split tests to ensure you’re always getting the most out of new updates to your game.